Subscribe in a reader
Managing a Fundraiser
by Deane Brengle
Twenty years ago nobody would have thought that by just doing your day-to-day shopping for groceries you could be fundraising for your group. Or that your usual shopping for household and business items could be generating money for your nonprofit too.
Well, as the old saying goes, "Necessity is the mother of invention".
With the growing need and demand for more fundraising dollars, creative fundraisers are exploring virgin territories in search of new funds. And they have found willing partners with the stores we use every day.
Many stores - local, national, chains, and online - will rebate a percentage of your purchase to the nonprofit of your choice. While many of these stores only will work with schools, some stores only care that you are a 501c3.
Here's How It Works
There are five different ways that a store can work it's rebate program:
Who Offers Rebate Programs??
The list is large:
This is just a small sample of what's available!
And once we expand into the scrip and shopping portal areas the list becomes almost endless:
This is just the tip of the iceberg of what's available!
Making Your Rebate Fundraiser Successful
What could be easier than making your usual purchases and having a percentage rebated to your group? While it may seem that this type of fundraiser should be a no-brainer for your group- you would be wrong.
This type of fundraiser will be brand new to most of your members. And you will find that their old shopping habits will be hard to break!
The secret to a successful rebate program is constantly reminding your members how to participate, where to participate, and the rewards to your group for participating:
How to Start a Rebate Program.
Where to go for further information
Here are some ideas and links for further information about the various types of rebate programs:
Despite the difficulty of changing your members buying habits and the small amounts of money you will make at the start, you should start a rebate fundraiser if you find it is a good fit for your group. These passive, low impact fundraisers are the wave of the future and the sooner you start the better.
About the Author:
Deane Brengle is the editor of several free online publications that cover fundraising for small nonprofit groups. You can visit these publications and read more about fundraising in articles by him and other experts in the field at The Fund$Raiser Cyberzine, The Fundraising for Small Groups Newsletter, and Fundraising Booklets.
copyright © 2000 - 2010 all rights reserved Fund$Raiser Group
ISSN 1530-6127 - Library of Congress, Washington DC, USA
Complete "how-to-do-it" fundraising guides - Free
Send newsletters, unlimited email campaigns, autoresponders, and more. Free customer service (800# with a real human), free HTML templates, and free email analytics. 3 months of service free to non-profits opening new accounts, followed by a 25% discount from regular pricing. This is the service that the Fundraising For Small Groups Newsletter uses!
Grant Writing for Beginners
Learn how to quickly and easily establish relationships with regional foundations and build a strong base of grant support for your nonprofit.
Read a Free Excerpt
Ask Without Fear
A simple guide to connecting donors with what matters to them most. Chock full of practical, easy-to-understand fundraising tools and secrets.
7 Essential Steps to Raising Money by Mail
Learn with practical examples, detailed checklists, writing helps and other tools. Sample letters for different types of solicitations and for different nonprofit groups. A step by step guide to writing fundraising letters.
Silent Auction Guide & Toolkit
Learn how to create a successful silent auction fundraiser. Silent auction strategies, timelines, auction items and how to organize and display them, how to close an auction and take payments, and other add on fundraisers to boost the bottom line of your silent auction.
Let's Raise Money
The inside scoop about small group fundraising. Learn from the founder of a national fundraising company as he reveals secrets observed over nearly two decades of fundraising.
Read a Free Excerpt
The Ultimate Guide to Planning a 5K Run or Walk Fundraiser
Plan a successful race from scratch. Proven marketing strategies, find and manage volunteers, maximize revenues, recruit and motivate teams. Checklists, forms, speadsheets, worksheets all included.
Secrets of the Charity Auction Experts
Learn from the experts! Discover the best selling auction items. How to get auction items donated. How to boost attendance. How to get more bids and higher selling prices. How to coordinating volunteers, staff and auction consultants.