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Managing a Fundraiser
by Deane Brengle
Fundraising auctions, whether live or silent, have been around for a long time. And they work successfully for many nonprofits. Fundraising auctions do so well because they are an effective way to raise more money for your organization by typically tapping into your donors discretionary spending funds vs. charitable giving funds.
But it is a fact that they are a lot of work! Especially when combined with another event like a dinner, wine tasting, or desert extravaganza.
If you're thinking about adding an auction to your fundraising arsenal, think about starting out with an online auction. It's a perfect way to start tapping into new fundraising dollars without the hassle of auctioneers, event venues, caterers, volunteers, auction brochures, security, checkout, auction software, and all the other hassles that can seem overwhelming to the auction virgin.
Online auctions have many other benefits too:
Comparing Online Auction Providers
In preparing for this article I researched all the online auction alternatives, and believe me - there are a lot. Here is what I was looking for in an online auction service provider:
cMarket - The Online Auction Leader
I found all of these qualities in cMarket and more.
cMarket is an on-demand, online auction platform solely for organizations engaged in fundraising for nonprofit causes. That's all they do and they are very dedicated to it. Since 2002 they have helped over 1,100 nonprofits raise funds for nonprofit causes.
What cMarket offers is an easy way for you to hold an online auction:
They give you power, flexibility and control. Via a selection of online tools you customize your auction to meet your unique fundraising needs:
cMarket has great customer support and is available 9 - 5 by phone and you can send an email any time of day to them. They also provide free training and advice to nonprofits to make the most of their online auctions:
cMarket does all this without any up front dollars from you. After you hold your auction they charge a flat fee and a small percent of the take.
If you're new to fundraising auctions or online fundraising auctions, why not stop by their website and see if it's right for you? And while you're there sign up for their free publication, "50 Auction Tips".
Find out more about online fundraising auctions with cMarket
About the Author:
Deane Brengle is the editor of several free online publications that cover fundraising for small nonprofit groups. You can visit these publications and read more about fundraising in articles by him and other experts in the field at The Fund$Raiser Cyberzine, The Fundraising for Small Groups Newsletter, and Fundraising Booklets.
copyright © 2000 - 2010 all rights reserved Fund$Raiser Group
ISSN 1530-6127 - Library of Congress, Washington DC, USA
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